BrandQuote – November 28
November 28, 20071 min
“Safe advertising is the riskiest advertising you can do.” – Bill Bernbach, Advertising Legend
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BrandQuotes - Page 5 of 11 - Branding Strategy Insider
Meaningful quotes from the world’s leading experts on brand strategy and brand management.
Brand Quote – November 21
November 21, 20071 min
"A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well." – Jeff Bezos, Founder, Amazon.com Sponsored By: Brand Aid
BrandQuote – November 11
November 11, 20071 min
‘We are no doubt in the Great Age of the Brand.’ – Tom Peters Sponsored By: Brand Aid
BrandQuote – November 3
November 3, 20071 min
"The primary focus of your brand message must be on how special you are, not how cheap you are. The goal must be to sell the distinctive quality of the brand." – Kerry Light, Brand Strategist Sponsored By: Brand Aid
BrandQuote – October 26
October 26, 20071 min
"The more you engage with customers the clearer things become and the easier it is to determine what you should be doing" – John Russell, President, Harley-Davidson Sponsored By: Brand Aid