As the current economic crisis deepens, consumer trend experts say there has never been more urgency for corporations to ditch their quest for money and embrace generosity as challenging times see people seeking care, empathy, sympathy and generosity.
It was quite the Thursday on Wall Street. A weak president, under-regulated credit markets, and investor greed finally began to take their full toll on share prices, and after years of unprecedented growth, the markets fell by more than 6% in a single day.
A few years ago I was working for one of the major wine brands and analyzing the Japanese market which, as always, was proving fascinatingly difficult to understand. The more I looked at the data, the more unlikely the story became: throughout the 90s, a time of unprecedented economic woe in Japan, the consumption of high-end wines increased dramatically.
