Great Moments In Advertising: 1st Radio Spot
The orthodox answer to the matter of the first paid radio commercial has been that it was developed by WEAF in New York by AT&T in August of 1922.
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The orthodox answer to the matter of the first paid radio commercial has been that it was developed by WEAF in New York by AT&T in August of 1922.
The Absolut Vodka bottle has become something of a modern icon. It’s origins are found in a breakthrough that came when a bottle was finally chosen. Like many breakthroughs it came purely by chance and in retrospect seems almost too obvious.
The jingle had no definitive debut: its infiltration of the radio was more of an evolutionary process than a sudden innovation.
How did Kodak get its name? “I devised the name myself. The letter “K” had been a favorite with me – it seems a strong, incisive sort of letter.
The first television advertisement was broadcast in the United States at 14:29 on July 1, 1941, when the Bulova Watch Company paid $9 to New York City NBC affiliate WNBT (now WNBC) for a 20-second spot aired before a baseball game between the Brooklyn Dodgers and Philadelphia Phillies.