It’s getting very tiring reading lately about how digital marketing doesn’t work. First, the brand questioning this possibly isn’t taking the correct approach in our new normal because they may not have the characteristics needed to succeed.
In my book Disruptive Marketing and here on Branding Strategy Insider, I note ten trends to watch that will shape the future of marketing. The problem with these lists and most publications or books that rely on this “listicle” approach (the mash-up of an article into a list format for easier learning) is it comes across as finite.
Ten disruptive marketing trends that will shape the future of brand leadership.
